Paul McCartney recruited award-winning surf filmmaker Jack McCoy to create a music video for his previously unreleased track “Blue Sway.”
Jack McCoy has been capturing the surfing vision in a truly unique way. Using a high powered underwater jet ski, the filmmaker found that he was able to travel behind a wave, creating underwater images that have never been seen before.
McCoy spent six weeks creating the music video, while also working full days on making A Deeper Shade of Blue. McCoy compiled and edited footage that he filmed off Tahiti’s Teahupoo reef to create what became the “Blue Sway” video.
“When I saw Jack McCoy’s underwater surfing footage put to the soundtrack of “Blue Sway” I was blown away,” said McCartney.
“Blue Sway” won ‘Best Music Video’ at NYC BE FILM Short Festival this past May, and the video will be featured as part of Surfrider Foundation’s summer PSA campaign. Surfrider Foundation is a non-profit grassroots organization dedicated to the protection and enjoyment of our world’s oceans, waves and beaches.